“Quick Commerce Wars: Can Amazon and Flipkart Deliver a Knockout to Swiggy, Zomato, and Zepto?
The quick commerce (q-commerce) landscape in India is undergoing a significant transformation as major e-commerce players like Amazon and Flipkart enter the market, challenging established platforms such as Swiggy, Zomato, Zepto, Blinkit, and BigBasket. This article examines the evolving dynamics of India’s q-commerce sector, the strategic moves of these industry giants, and the potential implications for existing players and consumers. The Rise of Quick Commerce in India Quick commerce, or q-commerce, refers to the rapid delivery of goods—typically within 10 …